Chicago power pop favorites Beach Bunny released a music video for their new single, “Vinegar,” the first for major label Atlantic Records.
The trio also announced an extensive spring tour starting in March that includes a return to Saint Andrew’s Hall in Detroit on April 8. New York duo Daisy Grenade will support on all dates, who were last in the Motor City at the El Club back in May. Presale starts Wednesday, November 11, and general onsale begins on Friday at ticketmaster.com.
Beach Bunny’s major label signing comes over a decade after lead vocalist and guitarist Lili Trifilio founded the group as a solo project. Beach Bunny’s previous album Tunnel Vision was released by AWAL in 2025.
Directed by Hannah Klein, “Vinegar” video sees the band members as corporate workers who are under-appreciated, probably underpaid, and taken to their breaking point. Trifilio crashes out after she sees a sticky note declaring pets are no longer allowed at the office, and I don’t blame her. Watch the video for “Vinegar” below.
“‘Vinegar’ is less a discussion and more a bubbling resentment directed at the 21st century mass commodification of everything,” Trifilio said in a press release. “The song was inspired by conversations shared with friends in soul-sucking jobs trying to make ends meet, fears around AI, and an ongoing frustration with mass consumerism, commercialization, and greed. It’s impossible to escape being observed, marketed to, and influenced, but it’s important to be aware and question if what you’re being sold is in your best interest.”
